Privacy Policy

Last updated: 7 August 2026
Applies to: https://entrophi.co and https://www.entrophi.co

This Privacy Policy explains how Entrophi Danışmanlık ve Teknoloji Sistemleri A.Ş. ("Entrophi", "we", "us" or "our") collects, uses, stores and protects personal data when you visit our website, communicate with us, use Alfred Phi, submit information through our forms, or otherwise interact with us through our website.

We are committed to handling personal data responsibly, transparently and in accordance with applicable data protection laws, including the Turkish Law No. 6698 on the Protection of Personal Data ("KVKK") and, where applicable, other data protection legislation.

1. Who We Are

The data controller responsible for the personal data described in this Privacy Policy is:

Entrophi Danışmanlık ve Teknoloji Sistemleri A.Ş.
Beyoğlu, Istanbul, Türkiye

For privacy-related questions, requests or concerns, you can contact us at:

Email: hello@entrophi.co

2. Scope of This Policy

This Privacy Policy applies to personal data collected through:

• our website at entrophi.co and www.entrophi.co;
• our contact forms;
• communications sent to or received from Entrophi;
• Alfred Phi, our website-based AI chat interface;
• website analytics and cookies;
• future newsletter and marketing communications;
• future recruitment and career applications.

This Policy concerns personal data relating to identifiable or identifiable individuals.

Our website is not intended to collect, receive or process customer project files, industrial datasets, SCADA data, sensor data, production data or other confidential operational information. You should not submit such information through the website or Alfred Phi.

3. Personal Data We Collect

The information we collect depends on how you interact with Entrophi.

3.1 Website Visitors

When you visit our website, certain technical information may be collected automatically. This may include information such as:

• IP address;
• browser and device information;
• operating system;
• pages visited;
• approximate interaction and usage information;
• referring pages or sources;
• timestamps and other technical information necessary to operate and secure the website.

We use this information primarily to operate, secure, maintain and improve our website and understand how visitors interact with it.

3.2 Contact Forms

When you contact us through our website, we may collect:

• your name;
• your email address;
• the contents of your message;
• information you voluntarily include in your communication.

Contact form submissions are sent to our email system and may also be stored in our PostgreSQL database on our servers.

We use this information to respond to your enquiry, communicate with you, evaluate potential business relationships and maintain records of our communications where appropriate.

Please do not submit sensitive personal data, confidential company information, customer information, industrial data, source code, credentials, production information or other information that you do not want Entrophi to receive through the contact form.

3.3 Alfred Phi

Alfred Phi is Entrophi's website-based AI chat interface.

You may use Alfred Phi without creating an account or providing an email address.

When you use Alfred Phi, we may process and store:

• the messages you submit;
• AI-generated responses;
• technical information associated with the interaction;
• information necessary to operate, secure and improve the service.

Chat data is stored on Entrophi's servers. The chat history remains available during the active website session. If you close the website or otherwise end the session, the chat history may no longer be available to you through the website.

Alfred Phi uses third-party AI infrastructure, including services provided by Google, to generate responses. Information submitted to Alfred Phi may therefore be transmitted to the relevant service provider as necessary to provide the service.

Entrophi does not use Alfred Phi conversations or user-submitted chat content to train its AI models.

Because Alfred Phi is an open conversational interface, you should avoid submitting passwords, payment information, highly sensitive personal information, confidential business information, proprietary technical information, customer data, industrial process data or other information that you would not want processed by an AI service or its supporting infrastructure.

3.4 Analytics

We use PostHog to understand how visitors interact with our website and to improve its usability, functionality and performance.

Depending on the configuration of our analytics services and your applicable privacy choices, information such as technical identifiers, device information, pages viewed, interactions and usage patterns may be processed.

Analytics information is used for purposes such as:

• understanding website usage;
• identifying usability problems;
• improving website functionality;
• measuring product and website performance;
• detecting technical issues;
• understanding general usage trends.

We do not use analytics data to intentionally identify individual visitors for unrelated purposes.

3.5 Future Newsletter and Marketing Communications

We may introduce newsletters, product updates, announcements or other business communications in the future.

Where required by applicable law, we will obtain the necessary consent before sending marketing communications. You may withdraw your consent or unsubscribe from marketing communications at any time.

We may use third-party email delivery, marketing or CRM services to manage these communications.

3.6 Recruitment

We may introduce career and recruitment functionality in the future.

If you apply for a position with Entrophi, we may collect information such as:

• name and contact information;
• CV/resume;
• professional and educational background;
• employment history;
• information contained in your application;
• information you voluntarily provide during recruitment.

We use this information to evaluate applications, communicate with candidates, conduct recruitment processes and manage potential employment relationships.

We will not use recruitment information for unrelated purposes.

4. How We Use Personal Data

Depending on the context, we may process personal data for the following purposes:

• providing and operating our website and services;
• providing Alfred Phi;
• responding to enquiries and communications;
• communicating with prospective customers, partners and other business contacts;
• understanding and improving website usage;
• maintaining website security and preventing misuse;
• diagnosing technical problems;
• developing and improving our products and services;
• managing newsletter and marketing communications where applicable;
• managing recruitment processes;
• complying with legal and regulatory obligations;
• establishing, exercising or defending legal rights and claims.

We do not sell personal data.

5. Legal Bases for Processing

Depending on the circumstances, Entrophi may process personal data on one or more of the following legal bases permitted under applicable data protection law:

• performance of a contract or taking steps at your request before entering into a contract;
• compliance with legal obligations;
• establishment, exercise or protection of legal rights;
• legitimate interests, provided that those interests are not overridden by your fundamental rights and freedoms;
• your consent, where consent is required.

The applicable legal basis depends on the nature and context of the processing activity.

6. Sharing Personal Data

We may share personal data only where necessary for the purposes described in this Policy or where otherwise permitted or required by law.

Recipients may include:

• technology and infrastructure providers;
• hosting and cloud service providers;
• analytics providers such as PostHog;
• AI and model infrastructure providers, including Google, where necessary to operate Alfred Phi;
• email, communication and future CRM providers;
• recruitment and applicant-management service providers;
• professional advisers and service providers;
• competent governmental, regulatory or judicial authorities where legally required.

Third-party service providers are expected to process personal data only for appropriate purposes and subject to applicable contractual, legal and security requirements.

We do not sell or rent personal data to third parties.

We may also disclose or transfer relevant information in connection with a merger, acquisition, restructuring, financing, sale of assets or other corporate transaction, where legally permitted.

7. International Data Transfers

Some of our technology and service providers may process personal data outside Türkiye.

Where personal data is transferred outside Türkiye, Entrophi will apply the transfer mechanisms and safeguards required by applicable data protection legislation.

Because services supporting our website, analytics and Alfred Phi may be provided by international technology companies, your information may be processed in countries other than Türkiye where legally permitted and appropriate safeguards are in place.

8. Cookies and Similar Technologies

Our website may use cookies and similar technologies.

These technologies may be used for purposes including:

• enabling essential website functionality;
• maintaining security and reliability;
• understanding website usage;
• measuring performance;
• improving user experience;
• supporting analytics.

Some cookies may be placed or managed by third-party service providers, such as analytics providers.

Where applicable law requires consent for non-essential cookies or similar technologies, we will request that consent through the appropriate mechanism.

You can also control or restrict cookies through your browser settings. Disabling certain cookies may affect some website functionality.

9. Data Security

We take reasonable technical and organizational measures to protect personal data against unauthorized access, disclosure, alteration, loss or destruction.

These measures may include access controls, authentication mechanisms, infrastructure security, monitoring, secure communications and appropriate internal procedures.

However, no internet transmission or storage system can be guaranteed to be completely secure. You should therefore avoid submitting information through the website that requires a higher level of confidentiality or security than the website is designed to provide.

10. Data Retention

We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, to comply with legal obligations, resolve disputes, enforce agreements or protect our legitimate interests.

Retention periods may vary depending on:

• the type and sensitivity of the information;
• the purpose for which it was collected;
• whether an ongoing business relationship exists;
• applicable legal or regulatory requirements;
• security and technical requirements.

When personal data is no longer required, we will take appropriate steps to delete, destroy or anonymize it where required by applicable law.

11. Children's Privacy

Our website is not specifically directed at children, but children may access the website.

We do not intentionally design the website to collect personal data from children for purposes unrelated to providing the website.

If you are a parent or guardian and believe that a child has provided personal data to us without appropriate authorization, please contact us at hello@entrophi.co so that we can review the situation and take appropriate action where required.

12. Your Rights

Subject to applicable law, you may have rights regarding your personal data, including the right to:

• learn whether your personal data is being processed;
• request information about the processing of your personal data;
• learn the purpose of processing and whether your data is used consistently with that purpose;
• learn the third parties to whom your personal data is transferred, in Türkiye or abroad;
• request correction of incomplete or inaccurate personal data;
• request deletion or destruction of personal data where legally applicable;
• request notification of relevant corrections, deletions or destructions to third parties to whom the data was transferred, where required;
• object to certain forms of processing, including certain automated processing where applicable;
• request compensation for damages arising from unlawful processing, where applicable.

These rights correspond in particular to the rights provided under Article 11 of the Turkish Law No. 6698 on the Protection of Personal Data.

You can contact us at hello@entrophi.co to exercise your applicable rights or ask questions about our processing of personal data.

We may need to request additional information to verify your identity before fulfilling certain requests.

13. Automated Decision-Making

Alfred Phi generates responses automatically using AI systems. However, Entrophi does not use Alfred Phi to make decisions that produce legal or similarly significant effects on individuals.

The output of Alfred Phi should not be treated as a definitive professional, legal, financial, medical, safety or engineering decision.

14. Third-Party Websites and Services

Our website may contain links to websites or services operated by third parties.

This Privacy Policy does not apply to those third-party websites or services. Their own privacy policies and terms may apply.

We encourage you to review the privacy practices of third-party services before providing them with personal data.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technologies, legal requirements or data processing practices.

When we make changes, we will update the "Last updated" date at the beginning of this Policy.

We encourage you to review this page periodically.

16. Contact Us

If you have questions about this Privacy Policy, our data processing practices, or your privacy rights, please contact us:

Entrophi Danışmanlık ve Teknoloji Sistemleri A.Ş.
Beyoğlu, Istanbul, Türkiye

Email: hello@entrophi.co

For requests concerning your personal data, please clearly state the nature of your request so that we can process it appropriately.

This Privacy Policy applies to:
https://entrophi.co
https://www.entrophi.co

Last updated: 7 August 2026

Terms of Use

Last updated: 7 August 2026
Applies to: https://entrophi.co and https://www.entrophi.co

These Terms of Use ("Terms") govern your access to and use of the website operated by Entrophi Danışmanlık ve Teknoloji Sistemleri A.Ş. ("Entrophi", "we", "us" or "our").

By accessing or using our website, you agree to these Terms. If you do not agree with these Terms, please do not use the website.

1. About Entrophi

Entrophi is an engineering and technology company focused on modelling, controlling and securing physical processes and the systems that operate them.

Our website provides information about Entrophi, our technology, research, products and services, and may provide interactive features including our AI-based chat interface, Alfred Phi.

2. Use of the Website

You may use our website for lawful purposes and in accordance with these Terms.

You agree not to:

• use the website for unlawful, fraudulent or malicious purposes;
• attempt to gain unauthorized access to our systems, infrastructure or data;
• interfere with or disrupt the operation or security of the website;
• introduce malware, malicious code or other harmful material;
• attempt to circumvent security or access controls;
• use automated systems to access the website in a manner that places unreasonable load on our infrastructure;
• impersonate another person or organization;
• use the website to infringe the rights of Entrophi or any third party;
• use the website to submit or transmit information that you are not authorized to disclose.

We may restrict or terminate access to the website where we reasonably believe that these Terms have been violated or that the security or integrity of our systems is at risk.

3. Alfred Phi

Alfred Phi is an AI-powered conversational interface provided by Entrophi through our website.

Alfred Phi generates responses using artificial intelligence and third-party AI infrastructure. Its responses are generated automatically and may contain errors, omissions, outdated information or inaccurate conclusions.

Alfred Phi is provided as an informational and exploratory interface. Its output does not constitute professional advice, including legal, financial, medical, safety, engineering or other professional advice.

You should independently verify information obtained from Alfred Phi before relying on it, particularly where the information may affect safety, financial decisions, business decisions, engineering decisions or other consequential matters.

Entrophi does not guarantee that Alfred Phi will always:

• provide accurate or complete information;
• provide current information;
• produce consistent responses;
• be available without interruption;
• be free from errors or unintended output.

4. Information You Submit to Alfred Phi

You may use Alfred Phi without creating an account or providing an email address.

However, you are responsible for the information you choose to submit.

Do not submit:

• passwords or authentication credentials;
• payment card or financial account information;
• confidential business information;
• trade secrets;
• customer information;
• personal data that you are not authorized to disclose;
• industrial or production data;
• SCADA, sensor or operational data;
• proprietary source code or technical documentation;
• project files or other confidential materials.

The website is not intended to function as a secure repository for confidential or operational information.

By submitting information to Alfred Phi, you represent that you have the necessary rights and authorization to provide that information for processing.

Information submitted to Alfred Phi may be processed by Entrophi and by third-party AI infrastructure providers as necessary to provide the service. Further information is available in our Privacy Policy.

Entrophi does not use Alfred Phi conversations or user-submitted chat content to train its AI models.

5. Availability and Changes

We may modify, suspend, restrict or discontinue any part of the website or its functionality at any time.

This may include changes to:

• website content;
• features;
• Alfred Phi;
• availability;
• integrations;
• technical infrastructure.

We do not guarantee that the website or any particular feature will always be available.

We may also perform maintenance, updates or other changes that temporarily affect availability.

6. Intellectual Property

Unless otherwise stated, the website and its contents are owned by or licensed to Entrophi.

This includes, where applicable:

• text;
• graphics;
• visual designs;
• logos;
• trademarks;
• software;
• source code;
• interfaces;
• documentation;
• models and related technology;
• other materials published by Entrophi.

You may view and use website content for your own lawful informational purposes.

You may not reproduce, modify, distribute, publicly display, commercially exploit, reverse engineer or otherwise use Entrophi's proprietary materials without our prior written permission, except where applicable law expressly permits such use.

Nothing in these Terms transfers ownership or intellectual property rights from Entrophi to you.

7. User Content

If you voluntarily submit content through our website, including messages submitted through Alfred Phi or our contact forms, you retain ownership of your content to the extent that you have such rights.

You grant Entrophi the limited rights necessary to receive, store, process and use that content for the purposes for which you submitted it and to operate the relevant service.

You are responsible for ensuring that your submitted content does not:

• violate applicable law;
• infringe another person's intellectual property or privacy rights;
• contain information that you are not authorized to disclose;
• contain malicious software or harmful code.

Our handling of personal data is described in our Privacy Policy.

8. Third-Party Services

Certain website functionality may rely on third-party services and infrastructure.

These may include AI, cloud infrastructure, analytics, communications and other technology providers.

In particular, Alfred Phi uses third-party AI infrastructure, including services provided by Google.

Third-party services may be subject to their own terms and privacy policies. Entrophi is not responsible for the independent operation, availability or policies of third-party services.

9. External Links

Our website may contain links to third-party websites or services.

These links are provided for convenience or informational purposes. Entrophi does not control third-party websites and is not responsible for their content, security, availability or privacy practices.

Visiting a third-party website is subject to that website's own terms and policies.

10. No Warranties

To the maximum extent permitted by applicable law, the website and its content are provided on an "as is" and "as available" basis.

Entrophi does not make warranties that the website or its content will be:

• uninterrupted;
• error-free;
• completely accurate;
• complete;
• secure;
• suitable for every particular purpose.

Information published on the website may change over time and should not necessarily be considered a definitive or permanent statement about Entrophi's products, technology or services.

11. Limitation of Liability

To the maximum extent permitted by applicable law, Entrophi will not be liable for indirect, incidental, consequential, special or punitive damages arising from or related to your use of the website or reliance on information provided through the website or Alfred Phi.

This includes, without limitation, damages arising from:

• reliance on AI-generated information;
• interruption or unavailability of the website;
• errors or omissions in website content;
• loss of data;
• unauthorized access resulting from circumstances beyond Entrophi's reasonable control;
• third-party services.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited under applicable law.

12. Security

We take reasonable technical and organizational measures to protect our systems and information.

However, no online service can be guaranteed to be completely secure.

You are responsible for using reasonable care when interacting with the website and for not submitting information that requires a level of confidentiality or security that the website is not designed to provide.

13. Privacy

Our processing of personal data is described in our Privacy Policy.

Our use of cookies and similar technologies is described in our Cookie Policy.

14. Changes to These Terms

We may update these Terms from time to time.

When we make changes, we will update the "Last updated" date at the beginning of this document.

Your continued use of the website after an updated version becomes available constitutes acceptance of the updated Terms, to the extent permitted by applicable law.

15. Governing Law

These Terms are governed by the laws of the Republic of Türkiye, without prejudice to any mandatory rights or protections that may apply to you under the laws of your place of residence.

Any dispute arising from or relating to these Terms shall be subject to the competent courts and enforcement offices of Istanbul, Türkiye, to the extent permitted by applicable law.

16. Contact Us

If you have questions about these Terms or our website, please contact us:

Entrophi Danışmanlık ve Teknoloji Sistemleri A.Ş.
Beyoğlu, Istanbul, Türkiye

Email: hello@entrophi.co

These Terms apply to:
https://entrophi.co
https://www.entrophi.co

Last updated: 7 August 2026